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  • April 29 2013

    Get BigFoot to Work for Free (and 12 Other Ways to Write a Killer Headline)

    …ne into a short and sweet punch. Twitter, by the way, can be a great training ground for efficient word choice. Alternatively, longer headlines, in the appropriate surroundings, can lure people in to your copy with a one-two combo more irresistible than happy hour with free appetizers. Use a number and promise a fascinating list. Okay, this one is getting pretty trite by now, but it still works. Tip: Use a low, odd number, like “Five Reasons to…

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  • July 25 2015

    Discover New Keywords With Google Search Suggest

    …e, you’ll notice that four or five suggestions actually pop-up. I think they called that search suggest or google suggest. What they’re basing that on is past searches, so you can assume that the suggestions that come up first are the most searched for options. When you’re designing your website and you’re thinking about keyword that you want to rank for, you should actually search to type in some of your products and…

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  • May 17 2011

    The Secret Ingredient to success online: Goals

    …eo tools. So, in that way, its easy to see where measurement and creation of goals can happen AFTER the initial concept launch. But most of us don’t have the luxury of investment funds to take new and untested concepts online. We want the gratification of immediate results…and that requires goals. Goals-setting in Google Analytics: When it comes to website-specific goal-setting and measurement, you should definitely get familiar with…

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  • January 28 2011

    5 Ways to Improve your Online Business Presence

    …gin a plan for updating your online presence to match this year’s marketing and business goals. You can start with a clear, focused mind because you know your challenges, you know your audience, you know how you appear online and best of all, you have gotten started! Have a fantastic 2011. If you want more tips, I highly recommend reading 8 Things Website Owners Can Learn From Gordon Ramsay [of the tv show Ramsay’s Kitchen…

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  • March 29 2012

    Why Your Medical Practice is Failing to Attract New Customers

    …void designing a website solely on what you or your family members think “looks good.” The goal of the website is to match your services with a need, establish credibility, and encourage visitors to consult you. Make sure to download our free Medical Practice Website Checklist that we’ve put together to make sure your website is an effective marketing tool. Problem 2: You need more traffic. An effective website will convert some percentage of…

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  • June 27 2015

    The Best SEO is Like Dominoes

    …of new business there, but still a very targeted ranking for a term our ideal clients might be using. But that only happened because of all the other dominoes we had in place. If you’ve read about our keyword halo strategy (download the free chapter here), this should all seem very familiar. You see, it’s like the domino video because you chip away on the obtainable rankings (with the endgame of the more competitive ones in mind) while your…

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  • January 6 2015

    Bootstrappers Guide to SEO

    …s for the entrepreneur, executive or marketer who values clarity and effectiveness. We put this book together to share a practical system that was designed, and proven through our agency (Juicy Results), to reliably expand a company’s online visibility. It doesn’t matter what type of business you run, what your role is or how long you have been online. There are two main prerequisites for this system to work: You need to have a real,…

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  • January 8 2015

    Selecting The Right Keywords For Your SEO Campaign

    …SEO firm should be able to help you determine how realistic your efforts will be for any keyword you select. There is no surer way to fail than an ambiguous or unrealistic definition of success; yet that is what I find most companies have when it comes to their SEO initiatives. Use this free Keyword Brainstorming Worksheet to develop your own keyword target list for your company. It is a great place to start when contacting us about our…

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  • April 29 2013

    Research Like a Hustler

    …those search terms into your preferred search engine. Remember that search engines all pull data differently which means that you should use a few different options when conducting your research. Google Scholar, INFOMINE and SearchEdu are great search engines that pull from scholarly journals and reputable sources that will save you time in the long run. Also consider using the advanced search feature in order to take greater control of how the…

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  • December 1 2011

    Have You Considered Facebook Advertising?

    …for a cost effective way to generate demand for your business in a measurable way, I would suggest starting with Facebook advertising. Facebook spells out a straight forward forumla for getting started on its website: http://www.facebook.com/business/ads/ Plus, they have put together a rich guide on optimizing your ads here: http://ads.ak.facebook.com/ads/FacebookAds/Optimization_Guide_FINAL.pdf Pay attention to the ads you see when you use…

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