Marketing Tips

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Juicy Posts in Lead Generation

  • November 18 2016

    Capturing Paper Leads In Your CRM

    What do you do with all of those forms you collected at that big trade show? What if you have walk-in traffic at your office that results in new leads every day? In this video, I am going to show you a trick and some technology to make it easier for your team to capture that information in your CRM.

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  • October 24 2016

    Automatic Lead Integration With Your CRM

    Leads, leads, leads… give me the leads! We all know new leads light up our salespeople, but if we are sloppy about how we deliver those leads, we might be leaking opportunity as they work outside of the CRM. In this video, Jeremy shares an inexpensive tool that will automatically place your leads in your CRM for your salespeople in real time.

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  • August 11 2015

    The Marketing Benefits of Juicy Bits

    I wanted to address the question everybody’s been asking me. Why spend all this time doing Juicy Bits? There’s actually two reasons why we decided to make the investment in Juicy Bits: education and content. The Juicy Bits series has provided unique and quality content to our SEO and social media marketing efforts.

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  • August 8 2015

    Test Your Marketing with Statistical Significance

    One of the best things about internet marketing that everybody knows is how easy it is to test everything, but what I find is that most people give up on their tests way too prematurely. You want to make sure you accumulate enough data to actually be able to accurately judge any landing page, banner ad or website that you launch.

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  • July 31 2015

    How to Use Webinars in your Marketing

    Have you ever used webinars in your internet marketing? Chances are, you’ve probably attended a webinar, maybe even done business with the company who put a webinar on, but never really thought about webinars for your company. I know this seem intimidating and they can be a lot of work, but webinars are a fantastic way to build a relationship with your prospects.

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  • July 30 2015

    Understanding Where Your Leads Come From With Attribution Models

    This video is for anybody who is spending money on marketing or advertising, trying to drive traffic to your website and generating leads or sales. We all want to know what is it that I spent money on that worked. Is it natural SEO or is it paid advertising? What exactly, is it that’s generating my sales and my leads?

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  • July 29 2015

    The Psycology of Social Proof

    A good marketer is also a student of psychology. Today I want to introduce a concept called social proof. Social proof is this phenomenon that we, as human beings, tend to look around and see what other people are doing so that we can make better decisions.

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  • July 28 2015

    Use Twitter to Reach New Prospects

    If your customers are on Twitter, you’re going to love today’s video. Recently, I was playing around with Twitter’s advertising platform, and I discovered that you can promote your tweets to followers of another account. Think about the ramifications of this.

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  • July 20 2015

    What is Lead Nurturing?

    Are you familiar with the term lead nurturing? If you’re in sales or marketing, you should be. Lead nurturing is a pretty self-explanatory term. What I always think about is the chicken or the hen warming the egg until it’s ready to hatch.

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  • July 18 2015

    Don’t Overlook This Customer Demographic

    What if I could tell you that you could target your customers based solely on people who have been to your website before? You know nothing else about them. What kind of assumptions could you make about those people?

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