Juicy Posts in Local SEO
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See How Google Sees Your Website
Google Search Console is the only way to know with exact certainty all of the search queries that are A) bringing your website traffic, and B) that your website is actually showing up that you may not be getting clicks for. When you go into Google Search Console and you click on the search analytics, you will actually find out all of the key words that your website, any page on your website, is showing up in Google for.
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Page One Domination in One Day!
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Social Media’s Surprising Lack of Impact on SEO
I find that most marketers—both SEO and social media specialists—seem to be perpetuating that social media activity is a factor in search engine rankings. As I dove in to really understand this issue while writing The Bootstrapper’s Guide to SEO, I learned that what most marketers are spreading is wrong.
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The Best SEO is Like Dominoes
Last year, I read The One Thing by Gary Keller, and discovered something called Geometric Progression. Keller shared that a falling domino can knock over an object 50% larger in size. And, that if you keep lining successively larger dominoes up, you can knock over an enormous object—theoretically as large as the Empire State Building—in a line of a a surprisingly few dominoes.
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The Top Mistake Companies Make When Measuring SEO
There is a HUGE mistake I see almost everyone make when they are managing and measuring their SEO efforts. It’s obvious in hindsight, but until someone points it out, I can’t fault anyone for making it, as I committed this mistake for years. The reason this fallacy is so damaging is that it causes us to make decisions on the wrong data.
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Five Common Reasons Why SEO Campaigns Fail
SEO is a technical service that is constantly changing and, unfortunately, filled with people who are better salesman than service providers. But it is possible to find success if you can avoid a number of common traps. I’ve found that there are a handful of mistakes that show up repeatedly in failed SEO initiatives even when qualified and experienced people are involved.
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What Google Wants: Overview
You’ve undoubtedly heard about how you can optimize your web pages for search terms, but my guess is that you’ve only been exposed to tactical tips and tricks that can get you incremental results at best. To fully take advantage of search engine traffic, you have to start from a strategic standpoint. And to do that, you need to know what Google wants to find when it visits your website.
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Page One Domination
I’ve been talking about “Page One Domination” for years in my various Internet marketing presentations. The fact is, people Google you. And, you don’t just want to rank number one, you want to be page one—all of it! In this video I will show you some simple ways that you can dominate the entire first page for your company name.
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